The world is a big place and there are clients out there, who would benefit from your work, if only you were connected to them. You are using Google Search all the time to find what you’re looking for, in this case clients for your freelance translation service, so why not use one of the other powerful tools from Google to help you on this quest? I’m talking about Google Alerts.
It turns out that Google Alerts is very useful when you need an overview of the translation industry with respect to your specific language pair. And, it actually works well with the detailed day-to-day information too.
If you go to google.com and log in using your general Google account, and then type in a search called “google alerts”, you’ll find the Google Alerts tool. Here you can create a new alert for digging up translation work. These are the two alerts I’ve used in order to connect with the right people in the industry:
“[source language] – [target language]”
“[source language] to [target language]”
with [source language] replaced by english, and [target language] replaced by danish. I have put in the quotation marks too, to get exactly what I’m looking for.
This will send an email alert to you whenever Google finds new or updated webpages, that are related to your language pair, so you’ll be directed to job boards, agencies, job posts, blog posts etc., where you’ll find people who need your services.
I found one little twist with this method though: When someone is in the process of building an online dictionary, the great Google machine is running around on this new site and generating a lot alerts, as new words are added. This will spam your inbox, because this doesn’t mean more work for you, but there’s a way around this. By using a minus sign after your alert text, you can filter these extra alerts off:
“[source language] – [target language]” -[dictionary]
“[source language] to [target language]” -[dictionary]
In my case I had to replace [dictionary] with dinordbok, to make use of Alerts without getting spammed by the tool. (No hard feelings DinOrdbok, I love you guys 😉 See, here’s some link love for you!: dinordbok.com )
Feels Like Home
There’s an exponential curve embedded in this process, because in the beginning there are lots of new pages popping up, with new places to explore – you don’t even know what’s out there, that you don’t know about. But after a while you’ll begin to recognize the main players in the industry, although the day-to-day job offerings will change in form. Those who are big enough will actually have their own alert systems, that you can plug into, but Google Alerts is a great way to kick it all off.